Case Study: Developing a Retail Analytics Roadmap for a Leading Cosmetics Brand
The Client With several business units spread globally, the client is a well-known cosmetics brand operating in the retail market in the Philippines. They specialize in the sales and distribution of cosmetic products globally. The Business Challenge While many...
How a Leading Sporting Goods Retailer Re-Engaged Abandoned Cart Shoppers Through a Multi-Channel Marketing Strategy
The Business Challenge A data-driven, multichannel marketing approach is key to driving sales as a better understanding of customer interactions with your brand empowers you to optimize customer touchpoints and deliver the relevant message, which in turn, ensures the...
Quantzig’s Data Analytics Engagement Helps a Leading Healthcare Industry Player Realize Over 5% in Profits and Improve Customer Engagement
2018 has been the year of emerging healthcare industry trends and it is expected to transform the industry in the years to come. This year, however, companies will witness rapid changes with transparency becoming one of the key concerns for healthcare providers....
Retail Market Giant Refocuses Attention on Customers’ Needs and Heightens Marketing Effectiveness with Quantzig’s Market Basket Analysis
Headquartered in the United States, the client is a leading global retailer. The Business Challenge Change is continuous as tastes, fashions, and, customer preferences sway with every passing year. Thus, with the aid of a market basket analysis engagement, the retail...
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