European Hospital Chain Improves Patient Experience by Using Social Media Analytics for Measuring Patient Sentiments

European Hospital Chain Improves Patient Experience by Using Social Media Analytics for Measuring Patient Sentiments

Business Challenge Improving patient experience in cancer treatment. A leading European hospital chain wanted to understand the patient sentiments and concerns with regards to its cancer treatment program. Track and monitor your customers in real time to get a unified...
Social Media Campaign Promotion Tracking Helps an Online Retailer Successfully Launch One-day Product Delivery Service

Social Media Campaign Promotion Tracking Helps an Online Retailer Successfully Launch One-day Product Delivery Service

Business Challenge Social media based campaign tracking. A US based online retailer wanted to understand the user sentiment to its trial based one day product delivery service, and also understand how the customers were reacting to the promotion campaign. Situation:...
Social Media Monitoring and Analytics for New Campaign Helps a Financial Services Provider Maximize Customer Reach

Social Media Monitoring and Analytics for New Campaign Helps a Financial Services Provider Maximize Customer Reach

Business Challenge Understanding the impact of new campaign A leading financial services company wanted to track and measure the impact of its campaign over social media networks and obtain better understanding on customer perception. Situation: Measuring the...

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