Clickstream Analytics Helped an IT and Telecom Client to Improve Customer Experience Through Optimum Ad Placement
Quantzig’s clickstream analytics solutions helped a leading IT and telecom service provider to improve customer experience by optimum ad placement based on demographics, search, and web data. This resulted in a potential monetization benefit of around $1M...
A UK-based Fashion Retailer Developed a Best-in-Class Website Performance Monitoring Strategy to Tackle Usage Peaks During the Christmas Season | A Web Analytics Case Study
Engagement Summary A leading UK-based fashion retailer wanted to analyze their websites’ performance during Black Friday and other usage peaks that occur during the Christmas season sale. This case study explores the client’s challenges in mobile website performance...
How an E-Commerce Business Increased Their Clickthrough Rate By 150% – A Web Analytics Case Study by Quantzig
7 Essential Web Analytics Metrics to Track the Success of Your E-Commerce Business Website In today’s competitive e commerce business landscape, it is often the small details that define business success while providing a winning edge over your peers. Similarly,...
Website Performance Assessment: How it Helped a Leading Media Company Enhance Search Engine Visibility
Media Industry Overview In the rapidly changing media industry, there are several new challenges as well as opportunities for media companies. The way media firms operated a few years ago is very different from what it is today. This is mainly because we now live in a...
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