Leveraging Customer Segmentation Analytics for a Media Services Provider

Leveraging Customer Segmentation Analytics for a Media Services Provider

The client: A leading media services provider Area of engagement: Customer Segmentation A media service provider is an organization that complements its business processes by adding a set of media services. The services include access to the internet, streaming media, and other value-added services. Media services providers (MSP) also enable an application to control media […]

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