Quantzig’s Marketing Mix Optimization Helps a Leading Food Service Provider Optimize Their Marketing Efforts

Quantzig’s Marketing Mix Optimization Helps a Leading Food Service Provider Optimize Their Marketing Efforts

What the Client Wanted A leading food service client wanted to understand the problems related to marketing spend and further leverage the use of a robust marketing mix modeling to stimulate customer outcomes. The Outcome Gained a 360-degree approach to the market effectiveness and enhanced the ROI. Food Service Industry Overview The global food service […]

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