Big Data Analytics Helps a Renowned Media and Entertainment Client Become More Data-Driven in Their Decision-Making Process

Big Data Analytics Helps a Renowned Media and Entertainment Client Become More Data-Driven in Their Decision-Making Process

The client: Media and entertainment, Size: >$10 billion in revenue, Area of engagement: Big Data Analytics Typically, the media and entertainment industry consists of film, radio, print, and television. These segments include movies, radio shows, news, TV shows, music, newspapers, books, and magazines. Over the past few years, the global media and entertainment industry has […]

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