Market Mix Modeling Helps a Medical Supplies Client Optimize Spend Across Channels

Market Mix Modeling Helps a Medical Supplies Client Optimize Spend Across Channels

At present, key players in the medical supplies landscape have started facing the need to streamline their increasingly complex supply chain activities. Existing models in medical supplies services sales have increased inventory management costs. Moreover, the extensive cost pressure faced by the medical supplies firms is forcing them to optimize their inventory to increase ROI […]

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