Merchandising Analytics Solutions Helped a Canadian Consumer Electronics Retailer to Uncover New Cross-Merchandising Opportunities- Quantzig’s Recent Success Story

Merchandising Analytics Solutions Helped a Canadian Consumer Electronics Retailer to Uncover New Cross-Merchandising Opportunities- Quantzig’s Recent Success Story

The client is a leading consumer electronics retailer headquartered in Vancouver, Canada. The company has several retail outlets spread across North America. Today consumers are digitally empowered, and they can research competitive offerings while standing in a store. This is one of the reasons why customers are less likely to remain loyal to a brand. [...]

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