Over the years, the healthcare service industry has started moving to a more sophisticated patient-driven scenario to target profitable customers and maintain effective long-term relationships. Additionally, establishments across the healthcare services industry have also started adopting real world evidence analytics to evaluate, integrate, and deploy real world data to provide critical insights on treatment patterns and ways to improve patient care and bring about service transformation. Moreover, devising real world evidence solutions can help establishments in the healthcare service industry to devise better strategies to market products in niche markets and evaluate the ROI.
Real world evidence in the healthcare service industry helps interpret data from patient records, drug discovery and clinical trials, and treatment outcomes to get a better understanding of disease development patterns, treatment related costs, and the factors that determine outcomes.
With years of expertise in offering real world evidence solutions, Quantzig’s analytics team helped the healthcare service client bring about a transformation in their services. Contact our analytics experts for detailed enagagement insights.
The Business Challenge
One of the top players in the healthcare service industry was unhappy with the responsiveness of the services provided to their patients and dissatisfied with the fragmented model of service delivery. As a result, the client approached Quantzig’s team of real world evidence specialists to bring about efficient transformations across their services.
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Benefits of Real World Evidence Analytics for the Healthcare Industry
Through a robust engagement, the client was able to leverage real world evidence analytics solution to further improve the efficiency of clinical trials. The engagement further assisted the client gain real-time feedbacks on patient treatments and identify the potential development areas to enhance customer satisfaction. Also, the client was able to devise effective strategies to improve time to market for medicines and recognize new markets and treatment patterns.
Real World Evidence Predictive Insights for the Healthcare Industry
- Gain relevant insights on the customer landscape
- Evaluate the drug treatment efficacy and cost-effectiveness of therapies
- Improve patient satisfaction
- Promote the use of patient engagement tools