Identifying New Touchpoints Along the User Journey – A Specialty Retail Case Study

Identifying New Touchpoints Along the User Journey – A Specialty Retail Case Study

Key Benefits of Developing a User Journey Map Understanding different customer perspectives through the use of analytic techniques help to glean insights into their personal experience with a brand. Market leaders across industries are now shifting focus and are prioritizing the development of customer journey maps to study the user journey of different individuals and […]

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