Digital marketing is gaining tremendous importance across the industry and within an environment where ROI is of increasing importance. It is imperative to quantify and measure all web and social media activity to monitor the effectiveness of media investments and digital marketing campaigns.
With our web analytics solutions, we help organizations analyze the effectiveness of company communications and customer interactions on different digital marketing platforms including website, social media presence, and mobile marketing. We help our clients develop an understanding of KPIs, selecting measurement tools, analyzing reports to enhance performance, and creating tests to improve media messages.
Web analytics as you knew it is over. The complexity of customer data has evolved and prompted web analytics to move beyond a ‘one-size-fits-all’ approach. And innovative data teams have taken the mandate to devise the infrastructure to make web data a competitive edge. Quantzig’s portfolio of advanced web analytics solutions enables organizations to do just that by helping them turn data-driven insights into actionable customer engagement opportunities. By automating many of today’s manual efforts using advanced AI-powered web analytics solutions, marketers can turn trillions of owned and earned data points into contextual insights and predictions that drive stronger business decisions.
Consolidate a customer’s entire digital history by merging anonymous behavior with authenticated behavior. Seamlessly join data across channels, devices, and platforms with web analytics dashboards that empower you to create multi-tiered identities and update identities as user progress along their digital journey. Our flexible web analytics dashboards make it easier for businesses to jumpstart their analytics journey by tracking and monitoring the key metrics that support their business strategy and subsequent goals.
Quantzig is among the world’s fastest-growing web analytics companies, committed to offering cutting edge web analytics solutions to help organizations institutionalize data-driven decision making and tackle complex customer experience management challenges.
Our web analytics solutions leverage the latest statistical approaches and platforms and deliver it to you through an agile approach that’ll help you accelerate your journey from data to decisions.
The advanced web analytics solutions developed by Quantzig are flexible enough to accommodate the evolution of the solution through dynamic changes in your business.
We use the latest approaches and leverage advanced web analytics solutions across fields such as statistics, operations research, and systems thinking and cross-pollinate the solutions across industries.
Global clients including 55
fortune 500 companies
Analysts with proven
Years of experience in
providing analytics services
"Quantzig’s ability to solve complex business problems, present analysis findings and communication of status, issues and risks was excellent. The project team managed and delivered against tight timelines."
"Quantzig’s consultants did an outstanding job in laying an analytics roadmap considering the unique needs of the business unit and the complexity of the data sources. We were very happy with the services offered "
"The best thing about working with Quantzig is that they have a team of experts who assist in implementing solutions for your data analytics and digital strategy that can really move the needle."