Often business intelligence is confused with business analytics, the reason being that both are superficially similar and influence the data strategy adopted by companies. Let us first understand the fundamental difference between the two, to identify how each...
BI solutions
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Collaborative Business Intelligence – The Collective Power of Multiple Minds
Collaborative business intelligence reinforces the meaning of the phrase “the more, the merrier.” Traditional business intelligence tools are more solitary and conclusion-based. The art of brainstorming and collaborative decision-making is largely diminishing with...
Customer Analytics and Business Intelligence Solutions – Analyzing Consumer Demographics in the Retail Industry
Quantzig’s recent study on customer analytics and business intelligence solutions for a global retail leader guarantees a 12% increase in sales including many other benefits. How does Customer Analytics Work? The customer analytics process includes techniques such as...