Why Does your Company Need Pricing Analytics?

Why Does your Company Need Pricing Analytics?

You set MRSP of $100 for a product and you feel that the sales are not quite picking up. So now, you lower the price and find out that the sales are increasing. You reduce the price further in hope of sales skyrocketing, it increases, albeit not as rapidly as it did...
Proven Benefits of Campaign Management Automation

Proven Benefits of Campaign Management Automation

A marketing campaign lies in the heart of the success of the brand. Campaigns can make or break the brand in a short amount of time. Marketing professionals find it important to track and monitor their campaign progress so that they can tweak it to improve its chances...
Is Social Media Analytics Nearing its End?

Is Social Media Analytics Nearing its End?

The freedom of expressing thoughts and creating social connections is one of the major factors driving the explosive growth of social media. People are free to express their feelings, likes or dislikes, and opinions on any matter in social media. This open expression...

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