A Leading Food Supplements Retailer Leverages Quantzig’s Category Planning Solution to Identify the KPI’s and Adequately Allocate Resources

A Leading Food Supplements Retailer Leverages Quantzig’s Category Planning Solution to Identify the KPI’s and Adequately Allocate Resources

Summary of the Food Supplements Industry Spurred by an aging population and heightened interest in sales of vitamins, minerals, and preventative health, the demand for nutritional and herbal food supplements have surged.  Gone are the days where primary care doctors...

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