About the Client The client is an American telecommunications firm, offering wireless products and services. Business Challenge The fierce competition in the telecom industry makes telecom operators heavily invest in acquiring new customers. But to be truly...
Churn
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50% Decrease in Customer Churn Rate Achieved by a UK-Based Telecom Provider through the Implementation of Churn Prediction Model
Business Challenge Implementation of a robust churn management solution. A leading UK based telecom company wanted to understand the churn of its customers and assess the key reasons leading to churn. The client also wanted to create the most viable potential offers...
Telecom Company Improves Customer Retention Through Predictive Churn Model
Business Challenge Improving customer retention. A leading telecom company in Europe wanted to implement a proactive customer retention analysis and predictive churn modeling program that could help them improve customer retention, and reduce customer churn rate....