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The CPG industry is rife with new opportunities for business leaders who are ready to embrace analytics to drive change. It’s no surprise that more and more CPG companies are expanding analytical investments to tap into new market opportunities. But considering...
In a commoditized world, it is really difficult for e-commerce players to distinguish their products from millions of similar products proliferating the marketplace and sold online. Therefore, e-tailers need to come out of the traditional competitor price tracking...
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