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Today, consumer products companies face stiff competition from new data-driven consumer product startups and e-commerce firms that are venturing into this segment. As a result, the business landscape is rapidly changing with the rise in private labels. Despite having...
Over the past quarter century, the growth of the consumer products industry has been nothing short of exhilarating. These companies have launched innovative products to meet an ever-growing range of consumer needs and wants. They have expanded swiftly into new...
There are millions of apps available for mobile platforms such as iOS, Android, Windows, and Amazon. These apps serve various functions such as entertainment, food delivery, transportation, learning, editing, shopping, communication, networking, and games. People...
A modern-day consumer has multiple options to choose from the competitive market. Innovations brought about by a brand is being easily imitated, and the level of product differentiation is declining. Companies these days are battling out on the price front with...
As the automotive industry is being transformed by the advent of new technologies, the manufacturers in the industry have started relying on advanced applications and services to go on par with the technologies. The manufacturers are also devising services in the form...
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