Role of CPG Pricing Strategy in the Industry When price becomes the primary concern for the customers, it becomes extremely exhaustive for the organizations to mark the beginning of the journey. In fact, in this decade of stagnant wages, the current generation is...
Consumer packaged goods
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Enhancing Decision Making Skills With the Help of Big Data Analytics – A Case Study on the Global CPG Industry
Top Big Data Trends Today, ‘Big Data’ is more than just a buzzword, due to which we’re witnessing the large scale adoption of big data technologies across industries. The availability of humungous data sources, the new generation of technology, and the cultural shift...
Quantzig’s Inventory Management Assists a Prominent Consumer Goods Manufacturer to Improve the Accuracy of Inventory Orders
The client: Consumer goods manufacturer Area of engagement: Inventory management The consumer goods manufacturing sector includes several major manufacturing segments that are involved in the production and supply of a diverse range of products. Companies in this...
Quantzig’s Pricing Analytics Helps a Leading Consumer Goods Company Profile Potential Customer Segments
The client: Consumer goods company Area of engagement: Pricing analytics The global consumer goods industry consists of firms trading goods that are intended for everyday private consumption. The companies in this industry have an extensive product portfolio,...
4 Mega Trends Reshaping the CPG Industry
All industries are gradually evolving, thanks to the trends and innovations in technology that are being adopted by companies to improve their customer experience. Today, product innovations, customer-centric business models, and digital strategies have formed the...