Driving Value with Consumer Insights and Analytics: Key focus areas for consumer products firms
Today, consumer products companies face stiff competition from new data-driven consumer product startups and e-commerce firms that are venturing into this segment. As a result, the business landscape is rapidly changing with the rise in private labels. Despite having...
Customer Segmentation Analytics for an Online Payment Services Provider
Quantzig’s customer segmentation analytics solutions helped us build advanced models to identify customers with high churn risks and reach out to them as part of a focused retention program leading to churn reduction. About the Client The client is a leading...
Customer Segmentation Analytics Opened up New Growth Avenues for a Banking and Insurance Company to Improve Customer Acquisition by 2X – Quantzig’s Latest Success Story
About the Client The client is a multinational banking and insurance services provider headquartered in Wexford, Ireland. The client is well-known for offering a wide range of services that include deposits, loans, financial planning services, investments, pension...
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