What You'll Find in This Case Study: Industry OverviewAbout the ClientDigital Analytics Solutions Faced by the ClientSolution Benefit and Business ImpactDigital Analytics Solutions Predictive Analytics Industry Overview The global retail sector is witnessing expansion...
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A Beginner’s Guide to In-Store Analytics
The rapidly-growing, competitive retail landscape has increased the need for customer analysis across different business segments, especially e-commerce. This is the reason why the demand for in-store analytics has gone off the roof. Today conventional retail...
How Customer Lifetime Value Model Helped an E-Tailer Make Crucial Decisions Related to Customer Churn and Retention
Examination of Customer Lifetime Value as a Key Marketing Metric About the Client A well-established US-based e-commerce industry player. Being an online fashion brand, the client is well-known for designing and manufacturing accessories and apparel with modern...
Retail Analytics: A Sharper Approach to Enhance Retail Strategies
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Shopper Marketing ROI – Can it Help Boost Your Retail Sales?
Retail stores have progressed a long way in terms of efficiency. Planogram and store layouts are not merely a means of depicting aesthetical ability. The layout plays a pivotal role in stimulating parts of the consumers’ brains to purchase goods and services. It’s all...