What You'll Find in this Case Study: Industry Overview Marketing Mix Business Challenge Benefits of Investment Marketing Mix Modeling Marketing Mix Modeling Predictive Insights Industry Overview In today’s competition-driven environment, companies in the banking...
financial industry
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Channel Optimization for a Banking Sector Client Helps Maintain Optimal Performance
What You’ll Find in this Case Study Baking Industry Overview Banking Channel Optimization Challenge Faced by the Client Benefits of Baking Channel Optimization Banking Channel Optimization Predictive Insights Baking Industry Overview With the decreasing capabilities...
Four Financial Analytics Benefits Which You Must Know to Make Your Business Grow
IntroductionWhat is Financial Analytics?Why is Financial Analytics Important?Financial Analytics Benefits Importance of Financial Analytics S NoImportance of Financial Analytics1.Analytics of Customer Profitability2.Analytics of Sales Prediction3.Analytics of Product...
Sales Forecasting Helps a Financial Services Client Anticipate Future Sales and Devise Strategies to Improve Profit Margins
The client: Financial services client Area of engagement: Sales forecasting The financial services industry comprises of several organizations including insurance companies, commercial and investment banks, consumer finance firms, hedge funds, and consumer finance...
A Leading Micro Finance Industry Client Leverages Customer Lifetime Value Prediction to Improve Customer Retention Strategies
Industry Overview The micro finance industry has been successful in catering to the needs of the growing population by considering the weaker sections of society and offering services that would benefit them. In spite of many such firms operating in this market space,...
Quantzig’s Social Listening Solution Helps a Financial Services Firm Identify Emerging Trends in Public Affairs
The client: Financial services provider Area of engagement: Social listening Today, leading banks and financial institutions are looking beyond compliance to optimize their business and boost financial performance despite rising industrial risks and regulations across...
Quantzig’s Marketing Mix Optimization Helped a Prominent Retail Banking Client Improve Business Efficiency by 30%
The Client: A renowned banker Area of Engagement: Marketing mix optimization Amid the tentative financial recovery, the retail banking space is facing pressures to develop digital and data capabilities to simplify their business process. Retail banking focuses on...
Quantzig’s Digital Analytics Engagement Helps a Leading Financial Services Provider Understand the Impact of Marketing Effectiveness on Conversion Rates
LONDON: Quantzig, a global analytics services provider, has announced the completion of their latest digital analytics engagement for a leading financial services client. Owing to the rapid globalization, financial services organizations are facing difficulty in...
Data Analytics Strategies to Ace in The Financial Market
Compared to several other industries, the banking industry has always been in possession of a considerable amount of customer information. Initially, this data was used for bank account security reasons. But over time, customer information has proven to be highly...
4 Stock Market Investment Tips That Will Make You the Wolf of Wall Street
Investing in the stock market is a fairly risky affair considering the market is highly unpredictable and volatile. Though stock markets are a great source of mint money, making money by investing in stock market equities is no cakewalk. It requires a great deal of...