four p's of marketing Archives

Driving Profitable Growth in the Food and Beverage Sector with Marketing Mix Modeling – A Case Study by Quantzig

by Anirban C | Apr 18, 2019 | Case Studies, Food & Beverage case studies, Marketing Analytics

The Business Challenge With the onset of the fourth industrial revolution and the invention of new technologies such as IoT, AI, and VR, the world is slowing shifting into digital platforms. As a result, most consumer and business purchases happen through multiple...

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