Mapping the Impending Pharmaceutical Industry Disruptions Through Patient Journey Mapping About the Client The client is an American pharmaceutical company headquartered in California that specializes in developing novel human therapeutics, with a focus on...
global pharmaceutical industry
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Is Real World Evidence A ‘Life-Saver’ For the Healthcare Industry?
The advent of new, life-changing drug necessitates the need to ensure that the right treatments are being provided to the right patients. Real-world evidence (RWE) is a great tool to ensure better patient outcomes and drug efficacy. Information collected outside of a...
Real World Evidence for Pharmaceutical Industry – A Quantzig Success Story
Pharmaceutical Industry Analysis Rapid urbanization and increasing access to healthcare services have offered substantial growth opportunities to companies operating in the global pharmaceutical industry. However, with digital innovations disrupting the industry,...