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Today companies in the retail sector have started implementing in-store analytics to understand customer behavior and retain existing customers. Consequently, in-store analytics has become an integral part of a conventional retail store. In-store analytics can help...
In a world where there are more food & beverage brands than the kind of food itself, competitors are fighting against each other to gain consumer attention. Many brands have come up with innovative products, packaging, and marketing to grab more eyeballs from the...
As online stores disrupt the retail market, not only regarding pricing but also customer engagement, retailers are looking for solutions that will enhance their bond with the customers and boost their overall sales figures. Unlike the e-commerce platforms, retailers...
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