Marketing Mix Optimization for a Food and Beverage Manufacturer
What You Can Expect from the Marketing Mix Optimization Case Study About The ClientThe Business ChallengeMarketing Mix Optimization Solution Offered and Value Delivered Highlights of the Marketing Mix Optimization Case Study ParticularsDescriptionClientA leading food...
Marketing Mix Modeling Engagement Helped a Fashion Retail Player to Reduce Marketing Spend by 33% – A Quantzig’s Success Story
The client is a leading fashion retail company based out of Germany. They approached Quantzig to leverage its expertise in offering advanced marketing mix modeling solutions to help them optimize the effectiveness of their marketing campaigns and align their marketing...
Market Mix Modeling is Not Just a Black Box: Decoding the Myth with Quantzig’s Marketing Analytics Services Leader Aviral Sinha
Aviral Sinha, Manager (Business Development Operations) and an Analytics Services Leader at Quantzig has over 5 years of cumulative experience across multiple types of analytics engagements including advanced customer and marketing analytics, price optimization, sales...
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