Social Media Marketing: Avoid These 4 Common Mistakes

Social Media Marketing: Avoid These 4 Common Mistakes

The social media fever has spread faster than forest fire among people, irrespective of the generation that they belong to. Though social media is one of the simplest and cheapest mediums for companies to reach out to their target audience, several players tend to...
Will Social Media Analytics Change the Face of Politics?

Will Social Media Analytics Change the Face of Politics?

The emergence of social media has changed the face of politics today and political strategy forever, especially in North America. Advanced analytics services and social media analytics can now be applied to social media posts to determine how constituents feel,...

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