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What is Spend Analytics? Minimizing cost is the major cause of concern for many companies and this is the reason they spend more time in the process of spend management. Spend analytics can make this easier by optimizing the supply-side performance and consolidating...
Quantzig’s recent study on marketing mix model helps a leading telecommunications company in the US to increase its market share in the retail sector through optimizing marketing spends. Demand Trends in the Telecom Industry The increasing volatility in the telecom...
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