The client is a leading manufacturer and distributor of high-quality construction equipment based out of Europe. The company is well-known for delivering high-quality construction equipment and services all over the globe. In today’s complex business scenario, establishing a data governance program may seem like an uphill task even for well-established companies. The client, a multinational conglomerate in the industrial and manufacturing sector was no exception. With business units spread across Europe, the client faced several master data management issues that left a measurable impact on their business operations.