Multi Touch Attribution Modeling Helped a Smart Wearables Company to Analyze and Quantify Media Spend Based on ROAS – Quantzig’s New Success Story

Multi Touch Attribution Modeling Helped a Smart Wearables Company to Analyze and Quantify Media Spend Based on ROAS – Quantzig’s New Success Story

About the Client The client is a leading German wearable technology company that develops a wide range of wearable devices including smartwatches, fitness trackers, and portable health monitoring devices. The Business Challenge The global smart wearables market is...

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