For modern marketers, it is becoming increasingly difficult to stay one step ahead of their customers. Today, the average customer has much more control over their purchasing process than they once did. They have more choices than now more than ever when it comes to...
multi channel retailing
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How to Create a Perfect Omni Channel Strategy for Business
What is Omni Channel? Omni channel is primarily aimed at providing customers a seamless experience irrespective of how and where they are shopping from. An omni channel experience is a multi-channel approach to marketing, selling, and meeting the customer’ needs in a...