Top Pharma Marketing Trends to Watch Out for in 2019

Top Pharma Marketing Trends to Watch Out for in 2019

Pharma companies are facing several predicaments such as slowed market growth, aggravating drug prices, patient-centric approach to healthcare, Brexit, and much more. The capabilities required for pharma companies to overcome these challenges and connect with key...
Real World Evidence Analytics: How Quantzig Helped a Healthcare Client to Improve Commercial Spend Effectiveness and Launch Forecasts by 50%

Real World Evidence Analytics: How Quantzig Helped a Healthcare Client to Improve Commercial Spend Effectiveness and Launch Forecasts by 50%

Why Healthcare Industry Players are Investing in Real World Evidence? Over the past few years, the US healthcare industry has invested considerable resources in real world evidence (RWE) analytics. Differential success rates have been observed, with little consensus...

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