Healthcare Industry Customer Segmentation, Healthcare Organizations Customer Segmentation | Quantzig

Customer Segmentation in the Healthcare Industry

Customer Segmentation in the Healthcare Industry

The concept of customer segmentation is widely accepted across industries such as retail and telecommunications. However, it has recently gained momentum in the healthcare industry as it allows hospitals and healthcare service providers to facilitate patient engagement and enables personalization. An effective customer segmentation strategy offers in-depth patient insights to the organizations in the healthcare […]

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