Importance of Calculating Customer Lifetime Value | CLV Analysis | Quantzig

Why Should Your Business Calculate Customer Lifetime Value?

Why Should Your Business Calculate Customer Lifetime Value?

Customer delight, customer satisfaction, user experience, and customer relationship have been the focus of every marketer in this new age. But why are marketers so obsessed with those terms instead of capturing new customers? For starters, it is predicted that it is many times more expensive to get a new customer than to retain the […]

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