Customer Segmentation Analytics Helped a Client from the Banking Sector to Identify New Business Opportunities

Feb 5, 2018

Contact the Newsroom

USA +1 844 364 1100
UK +44 2038933200

Follow us on Social Media:

Financial Services
banking sector

LONDON: Quantzig, a global analytics services provider, has announced the completion of its latest customer segmentation solution for a banking sector client. The banking sector is highly fragmented and includes segments such as retail banking, corporate and investment banking, and asset and wealth management. The rising middle-class population and escalating household incomes in emerging markets are likely to increase the opportunity for players in the global banking industry.

“A reliable customer segmentation solution can help banking sector clients to decide on what data to be collected and efficiently gather data from sources. Furthermore, customer segmentation also helps banking companies to establish effective communication with their customers,” says an expert at Quantzig.

To know more about how our customer segmentation solution helped the banking sector client, request a FREE demo today!

The solution offered helped the banking sector client to gain a value-based segmentation in terms of the revenue. Additionally, the client was able to identify the most and the least profitable segment to build and maintain the relationship with them.

Additional Benefits of the Customer Segmentation Solution

  • Identified new services at comparatively lower costs and improved service offerings to meet customer expectations.
  • Analyzed the profit potential of each segment by understanding its revenue and cost impact
  • To know more, request a free proposal.

Ready to Harness Game-Changing Insights?

Request a free solution pilot to know how we can help you derive intelligent, actionable insights from complex, unstructured data with minimum effort to drive competitive readiness, market excellence, and success.

Recent Press Releases


Our advanced analytics expertise spans across industries, sectors, and functions, which enables us to deliver robust, agile solutions to all our clients. These are our core competencies, formed through years of experience.


Our free resources shed light on our extensive expertise and equip you with information to accelerate decision-making, growth, and innovation.

Talk to us
Talk to us