CPG

Drive Customer Centricity in Your Operations with Us!

Our Customer Analytics 3.0 framework provides a holistic perspective of customer behaviors and drives personalized experiences to your end-customers.

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Institutionalize Customer Centricity and Drive Customer Personalisation at Scale

Our next-gen customer analytics 3.0 framework is a one-stop solution to manage your omnichannel customer 360° data, understand their behaviors, and drive revenue uplift by nurturing high ROI consumer behaviors. Our solutions embed within your CRM processes and tech landscape to drive personalized and contextualized experience to your customers at a right place and a right time with a right content and offers in a programmatic way and with minimal oversight.

Enhance your CX

Our Capabilities

  • Customer Data Platform

    Enterprise platform to acquire, DQM (cleansing, validations, and standardization) and governance of customer data - demographics, PII, behaviors.

  • Digital Fingerprinting & Identity Resolution

    Identify your customers and perform data enrichment and feature attributions through a mix of deterministic and probabilistic identity resolution techniques.

  • Omni-Channel Customer 360 & CLTV

    One-stop solution to understand customer background, history, and engagement and interactions and measure customer value (CLTV).

  • Personalization & Next Best Action

    Drive contextualized experiences within your platform and humanized and personalized engagement through CRM and other media in a programmatic way.

  • Campaign Management

    We can support your campaign execution end to end, from experimentation, design, testing, targeting to performance measurement at scale.

Insights

Related Capabilities

  • Business Process Automation

    Reduce the manpower required for manual processes in your business processes by 80% through our automation solutions. We create apps that automate your business processes

  • Data Visualization & Reporting

    Simplify your digital transformation through our intuitive, 3 click visualizations and reporting solutions

  • AI & Advanced Analytics

    With our AI toolkits, unlock your real-time intelligence & operationalize AI-driven decision support solutions at scale that are customized to your complex business requirements

  • Data Engineering

    With simplification at the heart of our principles, simplify your data stack through state-of-art, best-in-industry data engineering frameworks

  • Business Analytics Services

    Identify actionable insights, solve complex business problems and enhance performance across the business value chain with our business analytics solutions

  • Data Strategy Consulting

    Define your analytics roadmap and identify process, solution, and efficiency gaps. Discover plug-and-play business acceleration modules and scale analytics implementation for sustainable growth