CPG

Maximize Your Omni-Channel MROI!

We can help you drive customer-centric marketing for the new-age omni-channel customer through our integrated marketing solutions.

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We Can Help You with Integrated and Targeted Marketing Strategies for Higher ROI

Marketing ecosystem is changing and adapting to the new-age customer behaviors and their phygital journeys. We help our clients in managing their fast-moving digital data, connect and attribute for wholistic insights, and drive real-time actionability across channels and platforms to enable them for dynamic consumer planning, spend allocation, and activation strategies that are customized to the local category, market, brand, and product as well as hyper localized to the consumer personas.

Unlock higher ROIs

Our Capabilities

  • Marketing Automation & Performance Reporting

    Reduce your human dependence in measurement and reporting of marketing KPIS and channel metrics through automation of key workflows.

  • Multi-Touch Attribution

    Multi-touch attribution that mirrors your customer's path to purchase and represents key nodes of influence and discovery for value maximization.

  • Market Mix Optimization

    Manage your spend dynamically for changing market trends with our real-time MMM that truly represents your marketing ecosystem.

  • MROI Improvement

    Monitor and improve your channel-/campaign-specific ROIs across your paid, earned, and owned media with channel-specific strategies.

Insights

Related Capabilities

  • Business Process Automation

    Reduce the manpower required for manual processes in your business processes by 80% through our automation solutions. We create apps that automate your business processes

  • Data Visualization & Reporting

    Simplify your digital transformation through our intuitive, 3 click visualizations and reporting solutions

  • AI & Advanced Analytics

    With our AI toolkits, unlock your real-time intelligence & operationalize AI-driven decision support solutions at scale that are customized to your complex business requirements

  • Data Engineering

    With simplification at the heart of our principles, simplify your data stack through state-of-art, best-in-industry data engineering frameworks

  • Business Analytics Services

    Identify actionable insights, solve complex business problems and enhance performance across the business value chain with our business analytics solutions

  • Data Strategy Consulting

    Define your analytics roadmap and identify process, solution, and efficiency gaps. Discover plug-and-play business acceleration modules and scale analytics implementation for sustainable growth